When using a NewsCred feed to publish to your CMS, you should do the following:
1) Navigate to Assets -> Feeds
2) Click "Export" on your CMS feed
3) Make sure your feed has a regular expression that maps to the domain of the site you're publishing to
Don't know what a regular expression is? Don't know why you don't have one yet? That's OK! Contact firstname.lastname@example.org to get it set up.